Who Sold the Best Among the First-tier Brands in the First Half of the Year?
Jul 03, 2024
As 2024 has swiftly passed its midpoint, major car manufacturers have announced their sales figures for the first half of the year. Let's focus on the market performance of BYD, Chery, Geely, Great Wall, and Chang'an, these first-tier independent car companies, especially in the areas of new energy vehicles, export shares, and high-end models, which represent the core competitiveness of the car enterprises.
Undoubtedly, BYD Automobile is the "big brother" of new energy vehicles in China and was the "sales champion" in the first half of this year. From January to June, the group's passenger car business accumulated sales reached 1,607,145 units, firmly in the first place, and left the second place far behind. The group's new energy cumulative sales have already exceeded 7.9 million units, truly deserving the title of China's new energy vehicle leader.
Although Chery's presence in the domestic market is relatively weak, it often stands out with its strong export business when it comes to reviewing performance. From January to June, Chery Holding Group's cumulative sales of vehicles reached 1,100,621 units, a year-on-year increase of 48.4%, marking the first time Chery's half-year sales have broken the million mark; of which, new energy sales were 180,947 units, accounting for about 16%.
Geely Holding Group was not idle in the first half of this year, with cumulative sales reaching 955,730 units from January to June, a year-on-year increase of about 41%; of which, new energy cumulative sales were 320,185 units, a year-on-year increase of about 117%, accounting for 33%. Although it cannot be compared with BYD's 100% green plate cars, this new energy vehicle sales ratio has approached the new energy vehicle retail penetration rate of 2023 (35.7%), which is undoubtedly above the passing line for traditional car companies.
Although not as strong as in the era of fuel vehicles, Great Wall Automobile's "report card" for the first half of this year is not too bad. From January to June, the group's cumulative sales reached 559,700 units, a year-on-year increase of 7.79%. Among them, new energy vehicle sales were 132,400 units, a year-on-year increase of 41.99%. The new energy sales ratio is about 22%, between Chery and Geely.
Unlike the above peers, Chang'an Automobile has only announced the sales data of the new energy vehicle module, with 299,000 new energy vehicle sales from January to June, a year-on-year increase of over 69%. This data is slightly lower than Geely, higher than Great Wall and Chery, but the total sales are currently unknown, it is estimated that it is not very good-looking, otherwise it would not be hidden.
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